We started MindFin because we believed small businesses everywhere deserved better than clunky, overpriced accounting software designed for professional bookkeepers. We watched business owners waste Sunday afternoons wrestling with spreadsheets and legacy platforms, time that should have been spent with their families or growing their businesses.
So we built MindFin from scratch with AI at its core, not bolted on as an afterthought. Every feature is designed to eliminate manual data entry, automate compliance, and give business owners real-time clarity over their finances. We began by building solutions for Australian businesses, and are now expanding to the USA, New Zealand, China, Singapore, and the UK, bringing intelligent, localised accounting to SMBs worldwide.
A world where every business owner has instant, effortless clarity over their finances, and an AI partner that handles the complexity so they can focus on what they do best.
To make enterprise-grade financial intelligence accessible and affordable for every SMB globally, starting from Australia, expanding to the USA, then New Zealand, China, Singapore, and the UK, through AI that learns, adapts, and acts on your behalf.
The principles that guide everything we build.
Every feature starts with AI. We do not retrofit intelligence. We build it in from day one, so automation gets better with every transaction.
No hidden fees, no surprise charges, no dark patterns. Our pricing page shows exactly what you get. The AI explains every categorisation decision.
Bank-grade encryption, regional data residency (AU, US, NZ, CN, SG, UK), SOC 2 compliance, and continuous security audits. Your data is as safe as it gets.
Built for business owners, not bookkeepers. Every screen, every flow, every click is designed so your books take minutes instead of whole Sunday afternoons.
Built on world-class technology and compliance standards.